BlackBerry Mobile Launch in 4 Cities by Cefforts

BlackBerry Mobile Launch in 4 Cities by Cefforts

To create an carnival event which generated enough hype and an activity that motivated the authorized dealers / sales forces in taking the new product “BlackBerry Z3” into the market.

CEFFORTS INDIA Deliverables:

Keeping the carnival theme in mind, CEFFORTS INDIA came up with the ideas like

  • Long man and not just long man but hanging 8 feet banner .
  • Juggler juggling blackberry Z3 boxes.
  • Magician
  • Jokers
  • Guitarist
  • Quiz contest
  • Live Painting
  • Baloon decoration
  • lookwalkers/ iwalkers.

Result: The event took place across 4 cities of India – Delhi, Chandigarh, Jammu and  Punjab  with similar carnival theme and was rated by the client as highly impactful.


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